Obsessed with competitor analysis ?

• Lifestyle, 4 min read

Do you find yourself constantly checking up on your competitors, worrying about what they're doing, and fearing being left behind? If so, you're not alone. For the longest time, I was trapped in this cycle of competitor obsession, and it was nothing short of stressful. Every news or move they made me anxious!

I'll be honest, constantly keeping tabs on competitors consumed so much of my time and energy that I often lost sight of my own goals and opportunities. It felt like I was stuck somewhere instead of focusing on what truly mattered i.e. providing value to my customers

After talking to my mentor, I realized that while it's essential to be aware of what competitors are up to, obsessing over every detail of their service and strategy was counterproductive. Instead of being driven by fear, I should shift my focus inward and concentrate on perfecting my products and services.

It wasn't easy at first. There were moments of doubt and hesitation, but I persisted. I refined my offerings, ensuring that they were of the highest quality and provided genuine value to my customers.

And you know what? The market responded. By redirecting my energy towards enhancing my own business rather than worrying about the competition, I found myself attracting more customers and opportunities than ever before. I was no longer shackled by the fear of being outdone by competitors.

Here's the thing we can't control what our competitors do. They'll always be there. But what we can control is how we choose to respond. Instead of allowing competitor actions to dictate our every move, we can focus on honing our craft, innovating, and delivering exceptional value to our customers.

Remember, the only competition that truly matters is the one with yourself. As long as you're continuously striving to be better than you were yesterday, the rest will fall into place.